Tuuli Tolmats

Tuuli Tolmats-Aia is Co-Founder and COO of Elmo, with a proven track record in scaling businesses across global and high-growth markets. She spent 16 years at Procter & Gamble, rising to Europe Sales Director with responsibility for €1.6 billion in revenue, and later served as CEO of Huum, where she grew the company to 3rd player globally. Today, Tuuli applies her expertise in structured growth and operational excellence to accelerate Elmo’s mission in mobility innovation.