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4YFN
From Pitch to Platform: How FC Barcelona Turns Innovation into Impact
Open to All
Physical
Date
Tue, 25 Nov
Time
11:55 - 12:05 AST
Location
4YFN stage
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Session Description
Exploring how one of the world’s most iconic sports brands uses AI, data, and open innovation to shape the future of performance, fan engagement, and sustainability.
Session Type: Fireside Chat
Speaker: Albert Mundet, General Manager of Barça Innovation Hub, FC Barcelona